AWS re:Invent 2021 was more incremental than innovative – TechCrunch


AWS The holding Annual Buyer Assembly, re: Invent, This week in Las Vegas. This was often a celebration of high-energy clients and a circus of technicians, however this 12 months’s mannequin had some uncommon issues that made the occasion really feel slightly more subdued than earlier than.

For starters, it was the primary time I returned to Las Vegas after the pandemic compelled the occasion into digital mode final 12 months. There have been fewer individuals on web site than in regular (present regular), and this was additionally the primary re: Invent. With new CEO Adam Seripsky The principle keynote will likely be given on Tuesday.

Some needed him to stamp issues on his personal and maybe illustrate the course for the long run. Profitable departmentHowever what the viewers obtained was progressive relatively than innovative, and bland relatively than stimulating. It was an exquisite and well-organized case with out many fanfares.

Seripsky’s supply was easy {and professional}, however as Andy Jassy did prior to now, there wasn’t a serious announcement to essentially flip his head round.There was a newsworthy announcement — we definitely Covered those bunch — From re: Invent in 2021, nothing actually cool got here out. I felt like Amazon was filling within the holes by checking the checkboxes on the product roadmap.

Possibly that’s what all of us wanted this 12 months.Possibly that’s one of the best factor Amazon can do in a turbulent 12 months Became CEO We fought with the entire firm overcoming the pandemic of the world. However for no matter motive, it didn’t appear like massive issues had occurred.

AWS CEO Adam Selipsky is on stage at AWS re: Invent 2021. Picture credit score: Amazon

Holger Mueller, an analyst at Constellation Analysis, who attended the convention for the ninth consecutive 12 months, known as it “one of the vital formidable re: Invents” he remembers.

“General, re: Invent didn’t have the standard massive bulletins. For instance, that is re: Invent after a very long time when AWS didn’t announce a brand new database. As a substitute, many companies had been moved to serverless. Added [minor] Full performance, “he stated.

AWS re:Invent 2021 was more incremental than innovative – TechCrunch Source link AWS re:Invent 2021 was more incremental than innovative – TechCrunch



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