The Couture Membership has collaborated with rapper and dirt artist Hardy Caprio to launch the primary Manchester-based retailer’s unisex assortment.
Caprio co-designed a collection that “embodies the artist’s unique style and vibrant energy … creating costumes for every aspect of his lifestyle, from street to studio to stage.”
The 30-piece bespoke collaboration features styles from XS to 3XL, including “day to night, casual to smart” gender-neutral, androgynous fit and size. Prices start at £ 9.99 and high-end streetwear items cost up to £ 94.99.
“The choice of Hardy’s silhouette creates clothes that fit every aspect of his lifestyle, from street to studio to stage,” said Couture Club.
These include casual national team basketball style, smart paisley twin sets, statement oversized graphic T-shirts, basic basics and accessories. The line “wraps around a vibrant festive atmosphere” with a variety of pastel tones with vibrant color pops such as mesh, velor and bandana details, neon tie-dye and pickle finishes.
Hayley Shashua, Head of Marketing and Creative at The Couture Club, said: Hardy’s personality, music, sound outlook on life, morals, and the level of responsibility associated with his well-known position in popular culture, all of Hardy have become ideal collaborators for the Couture Club. ”
Caprio added: “Fashion and rap are inextricably linked. Rap is a form of fashion-like expression. So, of course, rappers may be talking about their fashion because they represent them, and it’s fashion. I think there is a big synergistic effect between them because they give feedback to. ”
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Grime artist Hardy begins collaboration with Couture Club
Source link Grime artist Hardy begins collaboration with Couture Membership