Sarah & Sandeep’s designer loungewear line of robes and pyjamas options items that go seamlessly from day to nighttime
For the reason that lockdown started, we’ve had no dearth of choices to select from in relation to loungewear. Good Earth launched a leisurewear capsule, designer Payal Singhal got here out with a number of kaftans, and Shivan & Narresh have indicated that their upcoming assortment, The Wilding ’20s, will lean closely in the direction of relaxed items. Sarah & Sandeep’s newest assortment, Sopor, is the newest on this lineup.
Identified for his or her detailed and sculptural bespoke menswear, the Mumbai-based label has constructed a clientele that turns to them for formal and occasional outfits. Sandeep Gonsalves, co-founder and artistic director of the model, says that when buyer necessities modified in the previous couple of months (because of the Covid-19 scenario), they needed to cater to the brand new market as effectively. Whereas the concept for Sopor got here up in March, it took 5 months to finish the whole course of — from ideation to product growth and execution to organising e-commerce. “We needed to create a multi-utility line consistent with our model choices over the previous eight years. Principally, a pyjama set that may not look misplaced on a Zoom name,” he explains.
From Sarah & Sandeep’s Sopor loungewear line
With choices for each women and men, the gathering of robes and pyjamas function a muted color palette of beige, navy, maroon and black. With good collars and outlined cuts, the units can simply be styled as informal outfits post-lockdown. “Our signature geometric patterns make an look as [diamond and pinstripe] prints. We additionally added delicate particulars like velvet and suede on the collars, holding with our minimalist aesthetic whereas giving a lush vibe,” says Gonsalves. They opted for cotton silk and cotton satin materials, that are snug and drape effectively on each women and men.
The gathering is at the moment obtainable on the market on their web site, whilst in-store clients are trickling again in. “We at all times had a by-appointment purchasing expertise, so it isn’t a brand new expertise for us. Folks are actually extra serious about our security processes as a lot as they’re within the clothes,” he says.
Sarah & Sandeep’s new loungewear line, Sopor, consists of robes, pyjamas and boxers
Developing is a line of equipment: printed eye masks and the all-important face masks, which will likely be up on the location shortly. They’re additionally engaged on slip-ons to put on round the home and a tie-up shrug with geometric detailing that Gonsalves is sort of enthusiastic about. “By capitalising on this leisurewear craze by including our personal spin on it, we’re protecting the whole spectrum, as demand for occasionwear is lesser than traditional,” he concludes.
Beginning at ₹5,000, Sopor is on the market on sarahsandeep.com.