Wondery Expands Into Kids Podcasting With Gen-Z Media Deal

EXCLUSIVE: Wondery, the Amazon-owned podcast studio behind sequence Dr. Loss of life and The Shrink Subsequent Door, is transferring into the fast-growing youngsters and household area with a partnership with Gen-Z Media.

The deal will see Wondery deal with unique promoting gross sales, advertising and marketing, distribution, and licensing rights for at the very least 18 GZM exhibits and can embody current and new exhibits.

Wondery may even have a first-look in any respect new exhibits developed by Gen-Z Media over the course of the partnership.

Gen-Z Media, which was based in 2018 by Benjamin Strouse, David Kreizman and Chris Tarry, is behind podcasts such because the 2016 Peabody-Award successful thriller The Unexplainable Disappearance of Mars Patel, which is being tailored by Disney+.

GZM exhibits embody the soon-to-be launched Six Minutes Rewind, in addition to Tomorrow.

These exhibits will stay free to podcast listeners however subscribers to Wondery+ Children and Amazon Prime and Amazon Music members will have the ability to get them ad-free.

The deal was negotiated by UTA.

“Wondery’s objective has all the time been to associate with the perfect creators to supply premium podcasts for all listeners.  Our new partnership with Gen-Z Media permits us to develop our youngsters and household content material providing additional”, stated Jen Sargent, Chief Government Officer of Wondery. “Wondery strives to be the perfect one-stop-shop for teenagers, households, and other people of all ages and we’re thrilled to welcome the GZM group to the Wondery household”.

“We’re thrilled to have our sequence of household exhibits featured among the many different implausible Wondery and Amazon Music programming, and along with our new companions stay up for rising the Children and Household class into a serious draw for listeners of all ages,” added Ben Strouse, CEO of Gen-Z Media.

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