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Yves Rocher Appoints Jean Baptist Jochum as Chief Digital Officer – News


Translated by

Nikola Mira

Launch



July 8, 2021

Yves RocherA French cosmetology retailer owned by the Rocher Group lately appointed Jean-Baptiste Jochum as Chief Digital Officer. Jochum is accustomed to the cosmetics sector as he has labored for seven years in a selective fragrance group owned by LVMH. SephoraFirst was in control of e-commerce and cellular expertise, then was director of digital initiatives and innovation.

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This isn’t the primary time Jochum has labored within the Rocher group. From 2011 to 2013, he was accountable for net initiatives and CRM. Petit Bateau, Labels for kids’s clothes owned by the group.

At Sephora, Soumia Hadjali has turn into Chief Digital Officer for E-Commerce. big data And digital know-how.She was a former basic supervisor Cyrillus Vertbaudet Group (CVG), a specialist in youngsters’s merchandise in France.

She first started her media and communication profession on French tv channels TF1 Canal +, then SFR, is engaged on e-commerce and digital transformation. From 2017 to 2019, Hajari was World Senior Vice President of Digital Merchandise and Innovation on the Hospitality Group Accor.

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Yves Rocher Appoints Jean Baptist Jochum as Chief Digital Officer

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